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A woman walking up an arrow signifying sales strategies for Startups.

Best Startup Sales Strategies to Win More Customers

Startups and small and medium-sized businesses (SMBs) are already juggling a million priorities, so why add changing sales strategies to the list? But, startups are built for speed and adaptation. Big companies are bogged down by layers of approvals and meticulous planning. Instead of trying

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Glasses, pen and paper showing gross profit margin.

The Formula and What It Tells You

Gross profit margin (GPM) is a key financial metric that measures your company’s profitability. It represents the percentage of net revenue you make that exceeds the cost of goods sold (COGS). GPM provides valuable insights into your company’s operational efficiency and pricing strategies. As a

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